It’s a wrap being fitted to the trailer as part of the Toyota 86 Racing Series team before setting out to transport the team’s car and all of its equipment around the country. The team has been supplied with a Hino 700 Series SS 2848 ProShift 16 high roof as part of its sponsorship of the team and event.
Since the introduction of the wrap, not too many years ago, the potential of fitting an innovative and non-permanent design to a truck or trailer has seen many businesses move away from the traditional sign written truck.
Here’s a truck from the iconic Eddie Stobart fleet in the UK getting the full treatment:
This video demonstrates just how much more impact can be achieved using a wrap on a box body compared to the older style it used before:
Here’s how to get a Streets ice cream delivery truck redesigned in under two minutes: