Ekiden Saga

UD are now in the smart phone game business, it seems. This is the Ekiden Saga a new game launched by the Volvo-owned and Japanese based truck manufacturer. The game itself is a little confusing and clearly aimed at the Japanese domestic market and increasing the brand awareness for the UD brand.

Meanwhile, UD are still in the business of making trucks and here is a video about the first delivery of the new Quester model to a customer in Thailand. Quester is aimed for developing countries, particularly in Asia. Although this particular model is unlikely to appear here in Australia, some aspects of the design may start to appear on UDs sold here.